Greetings from NxLevel Business Bootcamp in Sacramento

Greetings from NxLevel Business Bootcamp, sponsored by Sacramento Hispanic Chamber of Commerce!

Why am I here?

1) Chicas Latinas de Sacramento — it’s time to take my pride and joy to the “next level” and I am here to gain the tools needed. Although we’ve been in existence for nearly 7 years, it is time to revisit our business plan, adjust, and set goals for the future. I often get wrapped up in my passion and the purpose of Chicas Latinas, and the business aspect of my nonprofit doesn’t always get the attention it deserves. 

2) Profession — As a marketing, PR, and business development professional, I typically work with small businesses and it is important for me to have a more in-depth understanding of the complexities business ownership brings and how I can be a better asset to businesses and nonprofits, alike. Wherever I go, I intend to be prepared.

I am currently at La Cooperativa Campesina de California assisting with their temporary CA Drought Jobs Program and providing a bit of community outreach and communication assistance while here.

Blog, post hiatus. 

Yesterday was day-one of the NxLevel Bootcamp. There were a few familiar faces (and event past clients) in the class and while most seemed to be aware of Chicas Latinas’ happenings, there were questions about what I’m doing professionally these days. It is now day-two of the business bootcamp and the focus is on marketing, social media, and PR. Today is a bit of a refresher for me, but it has also been a great reminder as to what skill-sets and talents I have, and how I am (or am not) using them.

The awakening…

During break today (after our SEO presenter), one of my classmates checked Chicas Latinas de Sacramento’s Google ranking using targeted keywords and she informed me that we were on the first page. She also informed me that she checked my personal blog, at which point I immediately acknowledged my lack of posting, how I’m not taking advantage of it’s potential, and even caught myself saying “my life is boring these days.” Wrong… so here I am.

Having already wrote out and discussed our S.W.O.T.s in class today (strengths, weaknesses, opportunities, and threats), I figured there is no better time than the present to address a weakness of mine and turn it into an opportunity.

Hello world. I’m still here… I’ll try to be here more!

My days aren’t as boring as I sometimes think. Yesterday was pretty eventful: